Citron
- 2019/20
Branding, illustration and packaging design for an organic tea brand, Citron.
OBJECTIVEIllustrate lemons that feel elegant yet handmade feel. To entice consumers looking for a organic tea that specializes in lemon flavors.
AUDIENCETea and lemon flavor enthusiast looking for a new flavor of teas.
MORE INFOCitron will be sold in specialty grocery stores and coffee shops. The brands goal is to create new combinations of lemon flavors to give a new twist to a classic tea flavor.